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Published: Tue, August 23, 2016
Health | By Constance Griffith

KFC U.S. Introduces Fried Chicken-Scented Sunscreen

KFC U.S. Introduces Fried Chicken-Scented Sunscreen

The Extra Crispy Sunscreen is only available online and while supplies lasts.

Three thousand free bottles of the Colonel Sanders-approved Extra Crispy Sunscreen was released to the masses this morning, and they're already all gone.

"The sun gives us life".

KFC is launching an unexpected new product: fried-chicken scented sunscreen. But if we're not careful it also gives us painful sunburns.

Today in quirky product news, KFC is getting in the game.

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KFC U.S. Introduces Fried Chicken-Scented Sunscreen

"Suntan lotion always smells like lotion", KFC CMO Kevin Hochman told Business Insider.

Their tagline is, fittingly, "The only skin that should be extra crispy this summer is on your fried chicken". "So we thought - why not make it smell like fried chicken?".

According to KFC, the SPF 30 rating sunscreen would help you protect yourself from the sun all the while leaving you smelling like the famous 11 herbs and spices. "In fact, I'm pretty confident nobody ever asked for this".

Now you know it folks, if fried chicken is your favorite food... and you'd like to smell like it at the beach or by the pool.

You didn't need to buy anything to snag one of the limited edition tubes, you just needed to head on over to KFC's website and cough up all of your personal details, including a U.S. shipping address. Then, someone suggested KFC sunscreen.

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