Cops 2.0
Community policing is proven to be effective in fighting crime, but it’s no longer as simple as walking a beat. Suburbs and exurbs sprawl beyond city limits, recruitment is a struggle for many police departments, and a new “wired” generation is coming of age. Police need every available tool they can use to connect with their changing communities–including social media.
Established in late 2008, this blog is about what social media is in the context of law enforcement and public safety, and shows police practical ways they can use the many tools. Case studies, success stories, expert opinion, and even pitfalls and failures pave a solid path toward integrated community policing efforts.
Authors

Lusia Dion has worked in the area of missing and unidentified persons for the past seven years. During this time, she has championed the use of the internet in numerous venues and through her ongoing relationship with law enforcement has been instrumental in securing the release of countless missing person cases across the country.
Laura Madison from Toronto, Ontario is a research criminologist, consultant, speaker, strategist, trainer and credited media analyst. She has done numerous academic, research, opinion papers and a variety of organizations on topics ranging from online privacy, online youth social engagement, social media usage and best practices, motivational psychology, psychological explanations of criminal behavior, correctional practice, geographic mapping, crowd sourcing and crisis management on Social Media, policing policy analysis, juvenile psychopathy, restorative justice principles and practice, criminal and constitutional law and issues related to psychological assessment measures.
As a long time social media practitioner she is now the co-creator of the Canadian Association of Police on Social Media and the creator of the Lost Treasures missing person’s community art project which she used to educate Ontario Provincial Police (OPP) in training and the public at large. In Laura’s current ongoing research she is investigating the police usages of social media with her CAPSM partner Christa Miller to be published under the CAPSM brand in the summer of 2010.
She can be found at:
Twitter: @canadianpolice
Tim Burrows is a sergeant with the Toronto Police Service – Traffic Services Unit. He has been with the Toronto Police for 20 years. He is the supervisor for the Communications and Media Relations Office of the Traffic Services Unit. The mandate of his office is to raise the awareness and enhance all forms of communication related to traffic issues within the geographical boundaries of Toronto.
He is committed to the goal of reducing collisions, injuries and death in Toronto using mainstream and emerging technology media with the simple philosophy that, “Road safety is everyone’s responsibility.”
Tim has turned to using social media as a tool to communicate traffic safety messaging to support historic lines of communication with the media, the public and the internal members of the Toronto Police Service.
He can be found through:
Twitter – http://twitter.com/trafficservices
Facebook Fan Page – http://www.facebook.com/pages/Toronto-ON/Traffic-Services-Highway-Patrol-Toronto-Police-Service/112159524643
Facebook Group – http://www.facebook.com/group.php?gid=26937611139
Facebook ID: Tim.Burrows
Blog – http://trafficservicestps.blogspot.com/
Hervey Simard is the Information Technology Supervisor for the Victoria Police Department. Prior becoming the IT Supervisor in 2010, Hervey was the Web/Media Analyst for VicPD for nearly 2 years.
Hervey has designed and implemented the first social media strategy and program for VicPD. He was the initiator of the Olympic Torch Run communications plan using Twitter and Facebook to fan-out information to mass media during the first day of the run in Victoria BC. In addition, Hervey was the project leader for the 2008 on-line Annual Report for VicPD, which was recognized nationally as an innovator in law enforcement. Hervey also currently oversees the web, video and graphic needs for VicPD.
An early pioneer of interactive marketing and PR, Hervey has been devising digital communications programs for companies for more than 11 years. Prior to joining VicPD, Hervey led the “Grafix” department for the UVIC Students’ Society as the Art Director for 2 years and as a senior graphic designer for Carmanah Technologies Corporation before moving to UVIC.
Prior to work in the interactive marketing field, Hervey served in the Canadian Navy from January 1996 to December 1998 as a Naval Combat Information Operator on HMCS Calgary. During his service, Hervey was awarded the “Commander Trophy” for top recruit in leadership skills, physical and mental fitness.
When Hervey and his wife get some free time, they enjoy spending it with their three kids. He has been a Scout leader since 2007 and soccer coach since 2008. Outside work, you can find him camping with his cubs somewhere on Vancouver Island or on a soccer field.
He can be found at:
Twitter: @vicpdcanada
Facebook: http://www.facebook.com/VictoriaPoliceDepartment
Christa M. Miller has worked with the law enforcement community for over 8 years. As a freelance writer, she wrote more than 100 articles for Law Enforcement Technology, Police & Security News, and Law Officer.
Now a content creation and delivery strategist, she has been working with vendors who serve the law enforcement community, including Vere Software, the High Technology Crime Investigation Association, Teel Technologies, Continuum Worldwide, and TrainingJacket.com.
Christa’s background as a trade journalist enables her to identify which stories maximize an individual’s or organization’s professional reputation. She also understands how to help you tell those stories using both traditional and Internet (social) media channels.
If you want to work with Christa, email her at christammiller at gmail dot com or visit her website at http://christammiller.com.
Special thanks to:
Scott D. White who assisted with the setup and maintenance, as well as with some of the initial content, on Cops 2.0. Scott recently retired from his job as a sworn police officer at the Porstmouth, Virginia Police Department, where he had held positions in Investigations, Street Patrol, Gangs Task Force, Forensics and Technical Services.
His contributions on technical aspects of setting up a Web 2.0 presence were valuable and altogether short-lived, but nonetheless appreciated!
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